Jay-Z and Madonna to Get Their Own Non-Music YouTube Channels

As I have said in the past - the digital age is driven by great ideas - but those ideas need a platform to broadcast from and Youtube can provide a platform.

Google has reportedly paid out $100 Million to content producers like Shaq, Jay-Z,  and Madonna to produce content for their own Youtube channels. Publishers like Hearst & Thomson Reuters have also secured their channels.

Amplify’d from popcrush.com

Watch out, television — YouTube, Google and the music world are teaming up to take you down. What was once the go-to site for the ‘Charlie bit me’ video will now become a staple for TV, as the ‘Tube is set to launch 100 online channels, which will leave room for Jay-Z and Madonna to each grab their own slots. Read more at popcrush.com

See this Amp at http://amplify.com/u/a1gan4