Google Investor Insanity with RFID

Investor beware! A great example of why every deal that involves Google isn't a great investing opportunity, particularly not one based on a $400 Google order.

For the Identive Group, this is almost as good as being acquired by Google.

Amplify’d from seekingalpha.com

In February 2011, Google launched an adjunct to Place Pages called Hotpot. Hotpot includes NFC RFID technology to connect consumers with businesses.

The objective of the Hotpot program is to deliver information to the consumers on the sidewalk at the moment they are making the decision to enter the store.

But investor insanity started yesterday morning when a small company Identive Group (INVE) issued a press release announcing that it has been selected as the exclusive supplier of NFC RFID stickers for the roll out of Google Places in Austin.

when the market cap of a stock increases by $144,409,800 on a $400 order of a commodity product, there is no way to describe it except to call it investor insanity Read more at seekingalpha.com

 

See this Amp at http://amplify.com/u/bz2b6