With strong pre-sale demand the Kindle Fire has attracted consumers for two reasons: Price and OS. While Amazon is losing money on each unit initially - they should easily recoup the loss, once Fire users start to download books/videos or get up-sold to Amazon Prime. I am sure the Jeff Bezos is counting on it, especially because he personally saw his worth drop $4.6 Billion in the value yesterday, as Amazon's stock price dropped 19%.
But the real opportunity with any Amazon device will be its ability to easily connect digital content from magazines/newspapers/books/movies to products and services offered at Amazon.com.
Amplify’d from www.bloomberg.com
quarter as costs mount, the Seattle-based company said
yesterday
an edge in tablets, Amazon is selling its new Kindle Fire device
for as low as $199 -- less than half the price of Apple’s
cheapest iPad. At that price, the company will lose $10 per
device, research firm IHS Inc. estimates.
See this Amp at http://amplify.com/u/a1fpze
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